Pan European Networks - Horizon 2020 - page 73

challenges have to be addressed from different angles and
include different perspectives so that a project can benefit from
the strengths that each sector brings into the equation.
To allow for maximum impact in a research and innovation project,
knowledge exchange and the engagement with a wide group of
stakeholders should start at an early stage of a project. Ideally,
before a project idea is turned into a first written concept, the
stakeholder landscape should be thoroughly analysed. EURIDA
supports projects not only by performing thorough stakeholder
analyses but also by designing public engagement strategies and
liaising with stakeholder groups.
Achieving economic impact
The impact that research has on the European economy (and the
economies of European member states respectively) is an
important feature in Horizon 2020 and will be of growing
significance in regional and national funding programmes. To
achieve economic impact, researchers are being more and more
compelled to think about the applicability and commercial
prospects of their research results and to plan for according
activities in their projects. Research initiatives that already contain
a strong innovation and market component have to be able to
demonstrate that their plans for market uptake are realistic.
Furthermore, new products and processes and potential new
companies and jobs that can be expected as outputs of research
projects have to be planned and quantified if possible. Another
vital aspect in the context of economic impact is a research
project’s contribution to skills development. This is of particular
importance for the target group of young citizens in times when
many European member states suffer from high youth
unemployment rates.
To achieve economic impact, strong alliances between the public
and the private sector are needed. These days, many universities
and research organisations put stronger emphasis on co-
operating with enterprises in research and innovation projects.
Numerous public private partnerships on the European and
national level are visible proof of efforts made to bring research
and market innovation closer together, such as the EC joint
undertakings, now known as joint technology initiatives, in Horizon
2020 (Clean Sky, Innovative Medicines Initiative, Fuel Cells and
Hydrogen and the former ENIAC and ARTEMIS, now part of ECSEL)
and further contractual partnerships launched under the
framework programme, such as Energy-efficient Buildings,
Factories of the Future and Sustainable Process Industry, to name
but a few.
For individual projects in Horizon 2020 this means that co-
operating with industries, in particular SMEs, already in research
projects that are not close-to-market can ensure that crucial
knowledge from the private sector can be included at early
stages. Project ownership of the private sector will maximise the
chances of research results finding their way into market and
product applications.
Achieving societal impact
While economic impact undisputedly brings numerous positive
effects to wide groups within society, societal impact has to be
seen in a broader context. Societal impact can in addition be
achieved by increasing the effectiveness of public services and
policy, by enhancing quality of life and health, and by including
vulnerable groups which are not usually part of innovation and
growth. Again, understanding the needs of various groups within
society and involving them in research and innovation efforts at
an early stage will help to maximise the impact of a project.
This involvement should ideally comprise policy makers. Long
term change for the better, based on research and innovation,
will only be possible if policy makers understand the potential
and needs of sustainable progress. In return, policy makers
have great knowledge they can provide to researchers and
innovators regarding regulations, legal obstacles and a general
acceptance of citizens when it comes to innovation, processes,
products and technologies.
Our expertise in a nutshell
EURIDA supports research groups in their efforts to achieve public
funding by assisting them in designing and implementing their
project strategies and concepts that demonstrate maximum
impact on various levels, by performing profound analyses, such
as policy and programme analysis, stakeholder analysis, needs
analysis and risk analysis, needed to maximise projects’ impacts,
and by supporting the development of project proposals based on
optimised project strategies.
Rita Clancy
EURIDA Research Management
tel :
+49 30223 28439
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