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KIC solution

Despite such difficulties, KIC InnoEnergy is helping to provide solutions:

“What we bring is unique – all the activities that we carry out have a

market impact; there is an identified benchmark against other products

and services in the market and where a customer is willing to be an

early adopter.”

KIC InnoEnergy is now pouring its efforts into the supply chain and

focusing on “innovation and man power creation,” Pavía continued. “We

mobilise the whole of the supply chain, so the idea meets market demand

and uptake, and that’s unique because it’s not done anywhere else.”

Another goal of KIC InnoEnergy is to bring the sectors of business and

higher education closer together, encouraging greater cross-disciplinarity.

Pavía explained that the company “puts a microphone to industry” to

investigate what niche developments are required in order to “change

your business in terms of innovation and meet market demand”. He then

outlined how KIC InnoEnergy takes this information and “tailors the

content” to see how to “deliver it to those new game changers.

“We always listen to the market,” he added. “Our adopters of innovation

are listening to market demand … when I deliver the product, if it is

something you need, then you will buy it and take it onboard.”

International innovation

In January 2015, KIC InnoEnergy and Questel Consulting published a

report to provide an in-depth understanding of the global competitive

energy landscape. The ‘Top 10 Energy Innovators in 100 Energy

Priorities’ study is the first to simultaneously identify and rank the top

industry and academic players worldwide according to their innovation

competencies in 100 energy priorities defined in KIC InnoEnergy’s

Innovation Strategy for 2014-2019.

this situation. He said that KIC InnoEnergy

supports 95% of the Energy Union proposal,

describing it as an “umbrella” solution. “It is

very comprehensive in addressing all the

spots where it hurts,” he added.

The chief executive then drew attention to other

measures the Commission is taking to address

energy difficulties: “You have three instruments

under implementation – the Strategic Energy

Technology Plan (SET-Plan), the smart

specialisation strategy for a low carbon

economy, and the Juncker plan.

“All those things have benefits that are well

aligned with this umbrella of a European

strategy in energy. We are missing only one

extra aspect, which is to dramatically streamline

what are called the ‘interventions’, e.g. feed in

tariffs, certificates, subsidies, etc.; the last

report from the Commission showed that the

European retail industry is suffering from

around 700 intervention measures.”

Commenting on the high electricity prices in

Europe, Pavía said it is important to address the

“over-intervention and over-regulation” that is

causing Europe to pay “2.5-3 times as much

for the kilowatt compared to the United States”

and, consequently, making the continent

“basically non-competitive”.

H O R I Z O N 2 0 2 0 P R O J E C T S : P O R TA L



S O C I E TA L C H A L L E N G E S : E N E R G Y


Diego Pavía (left) told

Portal that the KIC

listens to industry and

informs innovators